The approach.
Elliot-Fitzpatrick is among the premier precious metal polishers and platers in the UK, providing leading craftsmanship and bringing jewellery, gold and silverware to life. Using traditional techniques and processes and working entirely by hand, they provide a range of services including metal plating, restoration and design and manufacturing.
Creating a website that reflected Elliot-Fitzpatrick’s traditional approach to craftsmanship, representing their many years of leading industry expertise, authority and prestige, presented its own unique challenges and opportunities. This website needed to showcase their services and work, while providing a powerful platform for growth online.
The challenge.
Elliott-Fitzpatrick’s website serves as a showcase of their services and project portfolio, elegantly presenting their years of honed craftsmanship while providing a clear, straightforward user interface. Utilising responsive website design and optimised for growth and results online, Elliott-Fitzpatrick’s site needed to be both innovative and design-centric while representing the venerable, prestige craftsmanship of the business.